News Broadcasters Federation seeks support of advertising fraternity amid COVID-19
First Published: 28th March, 2020 23:37 IST
The News Broadcasters Federation or the NBF has reached out to the advertising fraternity seeking assistance in the fight against COVID-19. This comes just days after seeking Government’s intervention to
The News Broadcasters Federation or the NBF has reached out to the advertising fraternity seeking assistance in the fight against COVID-19.
This comes just days after seeking Government’s intervention to overcome the larger impact on economy, society, finance and trade due to Coronavirus outbreak and the nationwide lockdown.
The NBF has stated that news broadcasters are doing public service, and hence need the help of the entire advertising fraternity.
In a statement issued, NBF pointed out, “This is an extraordinary time for the country, and the news broadcasters are leading the battle against COVID-19 from the front. News Television has emerged as the single greatest source of news and information at a critical time of the lockdown.
Besides the news on the latest figures of corona infected and the degree of spread of the pandemic, news channels have put hundreds of experts, doctors, public health experts, civil and police personnel, and government officials on air in a massive effort to disseminate the right information and counter the barrage of fake news.”
President of the News Broadcasters Federation Arnab Goswami said that “At a time when other media can scale down resources and expenses, news broadcasters are scaling up their effort, and going all out to scale up their resources on the ground.
COMMENTS
TOPMOST STORY NOW
Live Bangladesh Terror Group Ansarullah Bangla Team’s Terror Plot Busted in Assam, 8 Jihadis Arrested
19th December 2024
Live CBI Files Supplementary Chargesheet Against 3 Accused In DB Stock Broking Scam Case
19th December 2024
Live Two Women Prisoners from Myanmar Use Scissors to Escape from Mizoram’s Champai Jail. Here is How
19th December 2024
Live Indigenous Identity at Risk, NEIPF Urges NE MPs to Take Action to Stop Influx of Myanmar and Bangladesh Refugees into Northeast
19th December 2024
WE RECOMMEND
Nagaland MP Accuses Rahul Gandhi of Standing Too Close to Her, Making Her Feel Uncomfortable
MP Phangnon Konyak has filed a complaint with Rajya Sabha Chairman against Congress leader Rahul Gandhi
19th December 2024
GRAP Stage IV reintroduced in NCR as AQI breaches 400 mark
This comes after the Air Quality Index in Delhi breached the 400 mark. AQI was recorded as 399 at 9 pm and 401 at 10 pm.
17th December 2024
India, Bangladesh to commemorate 1971 war ‘Vijay Diwas’ with annual exchange of veterans today
The event also gave an opportunity to the tribal community to showcase their talent.
16th December 2024
Would You Pay Rs 1 Lakh for Tea? Dubai’s Luxe ‘Gold Karak’ Has Everyone Talking. What Makes It So Special?
Served in a pure silver cup and topped with 24-carat edible gold leaf, it’s more than just a drink.
15th December 2024
Strife-Torn Manipur Records Highest Retail Inflation Rate at 10.12% in November
The steep inflation rates in Manipur and neighbouring states come at a time when India’s overall inflation rate has shown a declining trend.
15th December 2024