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Animal Welfare Board of India withdraws appeal to celebrate February 14 as ‘Cow Hug Day’

The Animal Welfare Board of India (AWBI) on Friday withdrew its earlier appeal which called for celebrating February 14 as ‘Cow Hug Day’.

The AWBI, which comes under the Department of Animal Husbandry and Dairying, Ministry of Fisheries, Animal Husbandry and Dairying, had issued the appeal on February 6, 2023.

“As directed by the Competent Authority and Ministry of Fisheries, Animal Husbandry and Dairying the appeal issued by the Animal Welfare Board of India for celebration of Cow Hug Day on 14th February, 2023 stands withdrawn,” the AWBI order issued on February 10 read.

On February 8, the Board had appealed to the public to celebrate February 14, a day which is observed as Valentine’s Day in many parts of the world, as Cow Hug Day, claiming that embracing the cow would bring “emotional richness” and increase “individual and collective happiness.”

Northeast Live Digital Desk